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A Study on the Evolution of Customer Service and its Impact on Customers in the Telecom Industry Over the Past Decade

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Business Management

Pages- 76

File- Word File

Description

TABLE OF CONTENTS

ACKNOWLEDGEMENTS. 2

TABLE OF CONTENTS. 3

LIST OF TABLES. 5

EXECUTIVE OVERVIEW… 6

CHAPTER 1. 8

INTRODUCTION.. 8

  1. Introduction. 9

1.1. Background of the study. 9

1.2. Objective of the analysis: 10

1.3. Declaration of these Difficulty: 10

1.4. Significance of the analysis. 11

1.5. Range and Limitations. 12

CHAPTER-2. 14

2.1 Literature assessment 15

2.1.1 Progression of Telecom in Asia. 15

2.1.2 Customer Service just like a Competitive Advantage. 15

2.1.3 Technical Advancements & Customer Expectations. 15

2.1.4 Problems of Customer Support in Telecommunications. 15

2.1.5 Client Preservation through Service High Quality. 16

2.1.6 Assortment in the Indian Industry. 16

2.1.7 Future of Customer Support in Telecommunications. 16

2.2. Progression of customer care during the telecommunications sector 16

2.3. Essential goals in telecommunications customer support within the last ten years. 19

2.4. Theoretical Framework of Customer Care and Fulfillment 20

2.5. Empirical research on customer care on the Telecom industry. 23

2.6. Promising Fashions and Problems. 25

CHAPTER 3. 28

RESEARCH METHODOLOGY.. 28

3.1. Research Design. 29

3.2. Trial Range and Dimensions. 31

3.2.3. Sampling Techniques. 32

3.2.4. Rationale. 33

3.3. Data Collection Techniques. 33

3.3.1. Forms (Quantitative Strategy) 33

3.3.2. Interviews (Qualitative Strategy) 34

3.3.3. Focus Teams (Qualitative Approach) 34

3.3.4. Data Assessment 34

3.3.5. Facts Tracking and Management 35

3.4. Data Analysis and Interpretation Practices. 35

3.4.1. Decimal Data Assessment 35

3.4.2. Qualitative Information Evaluation. 35

3.4.3. Data Interpretation. 36

3.5. Validity and Reliability of the Study. 36

3.5.1. Validity. 36

3.5.2. Reliability. 37

3.5.3. Actions to improve Validity and Reliability. 37

CHAPTER 4. 38

INDUSTRY OVERVIEW… 38

4.1. Background and progression associated with the telecommunications business. 39

4.2. Significant Professionals inside the Telecommunications Markets. 40

4.3. Regulatory Atmosphere and its particular Effect on Customer Care. 42

4.4. Technologies and Infrastructure Development 43

CHAPTER 5. 45

DATA PRESENTATION AND ANALYSIS. 45

5.1. Class of Respondents. 46

5.2. Customer support Encounters and Perceptions. 49

5.3. Styles in Customer Issues and Resolutions. 51

5.4. Influence of Digital Stations on Customer Service. 53

5.5. Comparative Review of Service across Telecommunications Organizations. 55

CHAPTER 6. 58

CIRCUMSTANCES RESEARCHES. 58

6.1. Research Study 1: Transformative Support Service Initiatives. 59

  1. Localized Customer Service: 59

6.3. Example 3: Utilizing Innovation for Enhanced Customer Knowledge. 63

CHAPTER-7. 66

FINDINGS AND DISCUSSIONS. 66

7.1. Foremost Findings of this Study. 67

7.2. Comparison with all the Books Overview.. 68

7.3. Ramifications for Telecom Market Stakeholders. 69

CHAPTER 8. 71

GUIDELINES AND SUMMARY.. 71

8.1. Strategies to improve Support Service at the telecommunications market 72

8.2. Anticipating challenges that are future. 73

8.3. Summary. 74

REFERENCES/BIBLIOGRAPHY.. 76

 

LIST OF TABLES

Table 1 Gender Distribution of Respondents. 46

Table 2 Age Group Distribution. 46

Table 3 Monthly Income (in INR) 47

Table 4 Type of Telecom Service Used. 48

Table 5 Overall Satisfaction with Customer Service. 49

Table 6 Reasons for Dissatisfaction with Customer Service. 50

Table 7  Influence of Customer Service on Brand Loyalty. 50

Table 8 Annual Customer Complaints Received by Major Telecom Operators (in thousands) 52

Table 9 Annual Resolution Rates by Major Telecom Operators (in %) 52

Table 10 Percentage of Customers Using Digital Channels for Service Requests. 54

Table 11 Customer Satisfaction Rate by Channel 54

Table 12 Customer Complaint Resolution Time (in hours) 56

Table 13 Customer Satisfaction Score (out of 10) 56

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